Results

5 ways to activate gratitude each day


December 2019 issue Business

No doubt about it: Gratitude is good for you. It has the power to improve your physical health, mental strength, energy level, sleep, and self-esteem. So says brain training expert Jim Kwik, who will deliver the opening keynote at Imaging USA 2020. Practicing gratitude on the daily enables you to better serve your clients and manage your business. Here are are five daily actions to rev up your gratitude.  Continue Reading >

How to focus on what really matters


December 2019 issue Business

We live in an amazing time. There is so much information at our fingertips, all the time. Photographers have access to a seemingly endless library of resources to build their businesses, perfect their processes, and hone their craft.But it can get overwhelming—quickly. There is so much out there, so many new tools and solutions and options, that even the savviest student of the digital economy can suffer from information overload. And even if you can process all this data, how do you apply... Continue Reading >

President’s message: Learning from the greats


October 2019 issue Business

© Gregory Daniel Portraits and Kyla Renee Paintings PPA President Audrey WancketPhotographers get to earn our living doing something we love. And we get to spend our working hours creating images that clients love. That’s especially true for portrait and wedding photographers. We create images that help our subjects feel great about how they look, portraits that show children how much they are valued, and wedding mementos that are so much more meaningful than marriage licenses. Our... Continue Reading >

Pro tips for better presentation and speaking skills


August 2019 issue Business

Are you talking yourself out of sales? Have you considered the way you’re presenting yourself to clients? Your mannerisms and delivery might be affecting your client communications.Cindy AshtonCindy Ashton, an internationally known presentation strategist and CEO of Minerva Enterprises, thinks about these things all the time. Over 20 years of consulting on presentation skills, speaking voice, body language, and content delivery, she’s established tips for better business... Continue Reading >

President’s message: Celebrate your freedom


July 2019 issue Business

© Gregory DanielJuly 4 celebrates the signing of the Declaration of Independence, which gave us certain unalienable rights, including life, liberty, and the pursuit of happiness. As Americans we not only have the right to dream, but we have the right to establish our professional independence—to build a business that reflects our individual interests and values.Starting a business involves risk, responsibility, and unexpected limitations. But if you seek knowledge in the right places,... Continue Reading >

President’s Message: Perception vs. reality


June 2019 issue News

PPA President Audrey Wancket © JAMIE HAYESDon't be intimidatedPerception is the way a person thinks about something. Ask five people to describe a thing and you’ll get five different answers.William Branson III M.Photog., Cr., is a PPA life member and talented portrait photographer. “When I first attended the conventions and programs, I would sit in the back of programs by myself as I had not yet made any friends,” he told me. “I was petrified by all the people and intimidated... Continue Reading >

Certified professional photographer credential speaks volumes


June 2019 issue Business

If there’s a single credential that’s nearly universally understood by consumers as a professional stamp of approval, it’s certification. Certification exists across many industries and professions—accounting, medicine, and education, among others. While they may not have an appreciation for the specific criteria that must be met for certification in any given market segment, the public instinctively understands that certification connotes competence. They know that an individual who... Continue Reading >

The dramatic history of Professional Photographers of America

3.5.2019 News

Book chronicles the oldest professional association for working photographersThe history of Professional Photographers of America was literally 150 years in the making. And chronicling that history was itself a feat. After more than two years of extensive analysis, PPA has published its storied history in the book “The Challenge to Succeed: 150 Years of Professional Photographers of America.”PPA’s antecedent, the National Photographic Association, was founded in 1868 by a small group... Continue Reading >

4 steps to diffusing anger

March 2019 issue Business

We're often caught of guard when we have to respond to someone who's angry, which could be a disgruntled client, an unhappy employee, or even a family member. Whether they're silently stewing or screaming out loud, the first step as the recipient of anger is to calm ourselves so we can engage our best listening skills with an air of patience and curiosity. Clear a path for construction communication by following these steps.Source: "Crucial Conversations: Tools for Talking When Stakes Are... Continue Reading >

Caroll Michels: Advice on prospering as an artist


March 2019 issue Business

Caroll Michels began her career as an artist. Working primarily in New York, with some projects in Europe, she found a foothold in public art and landed several prominent museum exhibitions. As her career progressed and projects got bigger, she found herself spending 85 percent of her time doing administrative work, and only about 15 percent on creative expression.Tired of the grind, she shifted gears to focus on helping other artists navigate the world of professional art. She formed an... Continue Reading >
Loading...
×