Results

In real life: Nichole Manner connects with seniors


August 2019 issue Profiles

© Nichole Manner Photographer Nicole MannerA phone consultation with a teenager? That’s unusual, says photographer Nichole Manner, M.Photog. These days, teens avoid talking on the phone like the plague. So nine times out of 10, Manner’s pre-session phone consultation to gather information about the subject’s interests and personality is a conversation between herself and the subject’s parent. Nevertheless, she makes an effort to connect with teens directly via their preferred... Continue Reading >

President’s message: Photographers can change lives


August 2019 issue Business

© Gregory DanielLike many photographers, I donate sessions and portraits to various fundraising auctions. These charitable donations can not only help my favorite organizations, they can also reap marketing benefits such as building goodwill and name recognition in the community.These charitable marketing opportunities are great, and there’s even more you can do with your talents to make a difference in the world. A doctor giving time and expertise to treat those who can’t afford... Continue Reading >

How to build a brand personality


July 2019 issue Profiles

Regardless of industry, most people who provide a service struggle to stand out from the crowd. Almost every detail of a business can be copied—and often is—by someone else so one provider ends up looking like the next … and the next … and the next.© George DeLoache George DeLoacheGeorge DeLoache, M.Photog., CPP, knows this reality all too well. Early in his career, he struggled to find a foothold in the photography industry. He was drowning in a sea of sameness, just another... Continue Reading >

Posing families for real


4.25.2019 News

Although she had a successful photography business, Kim Hildebrand realized her client sessions were no longer bringing as much joy to her. So she took a leap, relinquishing her studio in favor of conducting sessions in clients’ homes and reducing her images per session from 500 to about 130. The strategic retool of her business has been phenomenal in terms of profitability and personal happiness.Here, Hildebrand shares advice for helping families get comfortable and find natural poses in... Continue Reading >

How Lisa Holloway cultivated a high-end client base


May 2019 issue Profiles

Recognized as one of the premier portrait artists serving metro Las Vegas, Lisa Holloway’s business runs off of an enthusiastic client base and strong referrals in an affluent market. Her portrait sales averages are well into the five figures. It took courage to make her way to this enviable place in her career.Holloway started out like a lot of portrait photographers who build a business through trial and error, and she experienced many of the same frustrations as any fledgling... Continue Reading >

Kim Hildebrand found her niche in in-home family portraits


May 2019 issue Profiles

About four years ago, Kim Hildebrand ditched the safety net of her studio rental and opted to photograph clients in their homes. What made this transition a gamble is that Hildebrand is located in Seattle. The challenges inherent in the city's famously moody weather are well known, but perhaps not so famous is Seattle's residential architecture, which includes charming older homes with low ceilings and small windows.Kim Hildebrand © Kim HildebrandThe studio had been a ready alternative... Continue Reading >

Tribute to American portrait photography


April 2019 issue News

© Judy HostExhibition considers portraits past and presentMore than 40 photographers’ works were hung for the exhibition “Portraits Americana: A Brief Survey of American Portrait Photography.” The show honoring American portrait photography was curated by Glenn Rand for the Albrecht-Kemper Museum of Art in St. Joseph, Missouri.The exhibition, which ran from November 2018 through January 2019, included portraits by renowned photographers Ansel Adams, Edward Weston, and Gordon... Continue Reading >

Tawny Chatmon finds fulfillment in driving cultural change


April 2019 issue Profiles

Change Agent“My heart wasn’t in it anymore.” That’s how Tawny Chatmon remembers feeling about her commercial photography career after her father died. Sitting in her spacious studio, the basement  of her Upper Marlboro, Maryland, home, she chokes back a tear as she remembers the self-selected assignment that changed her life.“After my father was diagnosed with prostate cancer, he and my mother moved in with us here while he was being treated. I decided to chronicle his treatment... Continue Reading >
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