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How to sell infrared photography to wedding and portrait clients


May 2017 issue Business

Back in the days of film, infrared photography was a complicated undertaking and therefore rarely used outside of scientific and fine art applications. The advent of digital imaging allowed photographers to convert standard digital cameras affordably and see on-camera histograms easily, which opened up possibilities for more widespread use of infrared. Today, photographers looking to offer something unusual to clients might find this alternative process an appealing option.Laurie Klein is one... Continue Reading >
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